Schema
Schema is a meta data protocol
sponsored by Google, Yahoo and Yandex.
Meta data is hidden code
placed in a website that helps search engines more accurately answer
a search.
Some words can have ambiguous
meanings, so meta data can more accurately identify which particular
meaning applies.
Meta data can also help
browsers read product factors such as GTIN, price and stock levels.
Besides being a ranking
factor, Schema is essential with some eCommerce applications.
Find out more aboutSchema
Find out more aboutSchema
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